Watch the video "Crafting a team goal from multiple projects" (15 minutes)

Analyze what projects your team is currently working on

Consider the questions:

• Why are these projects being carried out?
• What should they change in business?
• Who do they influence?
• How can you measure the results?

Based on the analysis, bring the draft your team goal definition: “My team does X to achieve Y.”

Check your wording against the checklist:

• There is a measurable result
• The contribution of the team and individual colleagues is clear
• The goal delivers transformation, not just activity
• There is a clear business value
• It can be presented to a company Founder or CEO